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 Heinz meanz saying Get Well Soon

We're in the middle of the season of coughs and sneezes, as the status of many
a Facebook user will confirm. And what do you want to eat when you’re full of cold? Hot soup. So instead of sending their sick friend a get well soon card, Heinz gave its UK Facebook fans the chance to send them a Get Well Soup, complete with their friend’s name on the front. It’s comforting to know that personalisation can give people such a warm feeling inside.

Source: Trendwatching.com

Heinz meanz

According to Nielsen, the two most “trusted" sources of information are: "Recommendations from people known" and "Consumer opinion posted on-line". So the questions we would ask you: “What's your story? Which conversations do you have the credibility to start?"


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